Short answer
- US and global GEO agencies publish retainers of roughly $3,000–$20,000+ per month.
- One-off AI visibility audits run $1,500–$5,000 in the market.
- Monitoring tools alone cost $29–$495 per month and do not change your site.
- The main cost driver is how much original content and third-party work is included each month.
| Option | Typical published price | What you get |
|---|---|---|
| GEO monitoring software | $29 – $495 / month | Dashboards of AI mentions; no content or site work |
| One-off audit | $1,500 – $5,000 | Baseline and recommendations |
| Small-business GEO retainer | $1,500 – $5,000 / month | Testing, a few page rewrites, listings |
| Mid-market GEO retainer | $5,000 – $10,000+ / month | Several articles a month, PR, tracking |
| Enterprise programme | $25,000+ / month | Dedicated team, original research, PR |
| BeautyGEO | $499 audit · $5,800 / year | 30 prompts, six engines, 4 pages/month, sources, monthly re-test |
What drives the price
- Content volume. Citation-worthy pages take research; the market prices one at roughly $800–$2,500.
- Third-party work. Media outreach and listings are labour-intensive.
- Monitoring. Tools charge per prompt; retainers under about $2,000 a month often leave tracking out — the one deliverable that proves the work happened.
- Number of engines, markets and languages.
Why BeautyGEO costs less
We work in one industry, so research and page structures carry across clients. We monitor through official APIs at a few cents per prompt instead of per-seat tools. And we are based in Guangzhou. The deliverables are fixed and published on our pricing page.
What to budget
For a single-category exporter, a realistic first year is an audit plus a 12-month retainer. Ask any provider for three things before signing: the fixed prompt list, the monthly deliverables in numbers, and a sample report with raw answers.